Are you eligible?
Find out if you can get involved by checking out ITV’s main eligibility criteria. You’ll need to:
- be new to TV advertising (or have not done any in the last 2 years)
- have at least £20k to spend on advertising
- pass a brand review process, run by ITV Commercial Directors – they look at stuff like brand fit, your future plans and ability to scale media investment
- report to ITV on agreed KPIs for the campaign within a particular timeframe
- have everything in place to ensure your business can meet the demand that a TV advertising campaign will generate