Official True Beauty is a hair and skin product brand that embraces neurodivergence, different skin tones, hair types, and individual differences. I created it because I felt there was a gap in the beauty industry — many families, especially those with neurodivergent children, can’t use mainstream products.

Even packaging can be overwhelming, and I wanted to create something that felt comfortable and inclusive. As someone who was diagnosed as neurodivergent later in life, I wanted to make bath time and hair time more enjoyable and meaningful — especially in a world where screens are replacing parent-child bonding.

It’s focused on children and their parents. We’re also developing an educational app and a storybook featuring seven diverse characters — children with hearing aids, visual impairments, wheelchairs, and more.

It’s about inclusivity and helping kids understand that differences are normal. For neurodivergent children, sensory experiences like hair care can be overwhelming, so we’re making those moments more fun and less stressful.

We’re moving toward more educational resources and interactive products. Not just shampoo and conditioner, but items kids can play with — making bath time and hair care fun and engaging. It’s about reducing stress and trauma and turning those moments into learning opportunities for both kids and parents.

It’s a bit of both. I’ve always wanted to make a lasting difference. Being diagnosed as neurodivergent helped me understand why certain experiences were so difficult. As well as growing the business, I work as a foster carer and a hairdresser, so I’ve seen where the gaps are — and I’m trying to fill them.

I’ve been diagnosed with autism and combined ADHD. For me, it’s about sensitivity to lights and loud sounds. I used to mask a lot to fit in, but now I embrace my creativity. It’s helped me think outside the box and come up with ideas I’ve never seen before.

When I was 10, I wanted to be a doctor, DJ, and hairdresser, random I know! I became a DJ first, and while I’m not a doctor, creating these products feels close!

I’ve always been around business — my family ran their own — and during lockdown, I started experimenting with products for my siblings. That’s how it all began.

It’s very important, but I don’t want to be defined only by that. I want to be seen as a woman in business making a change. When you label something as Black-owned, it can unintentionally exclude others. I embrace my Caribbean heritage, but my mission is about impact, not just identity.

My great grandad, great uncle and great aunt all came over from Jamaica in the early 1960s to help rebuild Britain after WWII. He and his relatives lived together, worked hard, and built a life here. He bought his first house in Old Trafford for £900.

I can't imagine what it was like, your wife’s not there, your kids aren’t there. But he's doing it to build them all a better life. That resilience and community spirit shaped who I am. They sacrificed so much, and I want to make them proud.

Despite health challenges like meningitis and endometriosis, I keep pushing forward. I want to be a voice people listen to and someone who makes a difference.

If things come easy, something’s probably off. Resilience is about pushing through, believing in yourself, and knowing that setbacks are just part of the journey.

It’s everything. You can’t be an entrepreneur without it. You’re doing everything yourself at first — admin, finances, social media. But once you build a team and structure, you can grow. Confidence and consistency are key.

It’s been phenomenal. The connections, guidance, and support are unmatched. I’ve been invited to Parliament and other events because of the exposure I got through the Accelerator. You get out what you put in. If you show up and engage, the opportunities are endless.

It’s great — easy to use, and I love the hot desk booking feature. You can join events in different cities and connect with people everywhere. It’s all there if you want to grow.