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Pitch your business to win
NatWest Accelerator Pitch competition
Get a slice of the £100k pie
Have you got brilliant ideas and a burning passion to grow your business? Yes? Then it sounds like you're ready to enter!
To enter, send us a 60-second video and complete a short application telling us how the funding will grow your business.
Our judges will select five Finalists based on the strongest presentation of how the funding will help their business grow and who can demonstrate a strong track record of setting and achieving their business goals. Those Finalists will attend the live final in London on the 27th November 2025.
At the live events, the Finalist will get up to 10 minutes (comprised of a 3-minute pitch and up to a 7-minute Q&A) to deliver their pitch about their business journey, how the prize money will grow their business and why they should win and have a Q&A with the judges. The best three at each event will share in the £100k prize pot, with the overall winner scooping £70,000 for their business.
Finalist will also have the opportunity to access a package of support from Google.
So, what are you waiting for?
Finalists will feature in video and photo content produced by NatWest and affiliates and will attend networking events on the day at the NatWest Accelerator Hub.
Who can enter?
You’ll need to be:
- a registered Limited Company
- registered in the UK
- trading between one to five years
- turning over up to a £1m
- 18 or over and a UK resident
- You don’t have to be a NatWest customer to apply
You must not be a Strategic Partner, an employee of NatWest Group of companies, their families or anyone associated with this competition.
If you have been a Finalist or have won a prize in another NatWest Accelerator Pitch Competition you are not eligible to participate in any future competitions.
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Specific competition terms and conditions will apply. Read the full terms and conditions.
The prizes
As a Finalist, you may receive exclusive benefits from our partner, Google:
- Expert Support: Enjoy a tailored experience at a Google office, including sessions with Google specialists.
- Google Cloud Credits: Eligible Finalists may receive credits through Google Cloud’s Start and Scale Tiers (subject to Google’s criteria).
- Prize Package: Final details will be confirmed individually. Packages are subject to availability and eligibility.
Our three winners of NatWest Accelerator Pitch at each live final will walk away with…
- 1st place - £70,000
- 2nd place - £20,000
- 3rd place - £10,000
Monetary prizes will be in the form of a grant, and will be paid via BACS transfer which will take between two-three working days to be received in winners account, subject to winners providing full business account name, account number and sort code in a prompt and timely manner.
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What do I need to commit to?
Please note, applicants successful in reaching the final will be required to:
attend a live final pitch day
respond in a timely manner to pre-event invites and communication
feature in media activity including but not limited to, print, online and broadcast opportunities. Winners will need to commit a total of no more than 4 hours to PR & Marketing initiatives until the end of 2026.
take part in video content creation including but not limited to, the day of the live finals and post event follow-ups
respond in a timely manner to NatWest communication following the competition for future media activity.
Impress us with your business
Who are you and what’s your business all about? Keep it short and punchy.
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Boast like a boss
Don’t be modest. Share your successes and milestones. What makes your business stand out?
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Getting biggie with it
If you win the cash, what are you going to do with it? How will it help you grow and by how much?
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What's so special about you?
Why should the judges choose you over everyone else? What’s your USP?
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General Guidance
- Be Authentic: Let your passion and personality shine through
- Be Clear and Concise: Stick to your most powerful points and make every second count. Remember your video shouldn't be longer than 60-seconds
- Be Specific: Provide a clear plan and vision
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How to film
- Good Lighting: Ensure you’re in a well-lit space, facing the light source
- Clear Sound: Choose a quiet location to avoid background noise
- Steady Camera: Use a tripod or place your camera/phone on a stable surface
- Framing: Position the camera at eye level and make sure you're centred in the frame
- Practice: Do a few practice runs to get comfortable
*File size guidance – maximum of 60mb
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